public relations

Neel, Mike, Eric, Don, and Phil

Public Relations in the music industry with Eric Alper

This week we were privileged to have Eric Apler, of ThatEricAlper.com to talk about his work as a Public Relations (PR) professional in the Canadian Music Industry.

We talked about:

  • What a PR professional does for your music career
  • Other team members such as manager, booking agent, and publisher
  • When is the right time for an artist to approach a PR professional
  • Why you should be following Taylor Swift on social media
  • What your artist bio and press releases should be about
  • Why video is very important today

Read more