Neel, Mike, Eric, Don, and Phil

Public Relations in the music industry with Eric Alper

This week we were privileged to have Eric Apler, of to talk about his work as a Public Relations (PR) professional in the Canadian Music Industry.

We talked about:

  • What a PR professional does for your music career
  • Other team members such as manager, booking agent, and publisher
  • When is the right time for an artist to approach a PR professional
  • Why you should be following Taylor Swift on social media
  • What your artist bio and press releases should be about
  • Why video is very important today

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