Authentic storytelling in song with Jenny Mallard

Canadian Country/Folk – Pop artist Jenny Mallard is a celebrated musician and storyteller who is known for her authentic lyrics and impactful storytelling. Fresh off of the heels of releasing her debut album, “Into The Deep”, the St. John’s, NL based artist has taken the East Coast music scene by storm with sold out shows across the region and a performance that saw the artist open for the Newfoundland Symphony Orchestra’s “Celebrating The Women of Country” show. With numerous and steadily growing career accolades, the East Coast Music Award winning artist has also received a nomination for a MusicNL award in the “Country Artist of the Year” category as a member of Rod Jackson and the Perfect Strangers.

Jenny shared her song The Anchor and the songwriting process behind it. Download the lyrics to follow along.

We talked about:

• Our songwriting challenge for 2023 to write a song in an unusual mode
• The Apple TV show Schmigadoon, with some fantastic movie musical songs
• Jamie Lee Curtis’ Hot Take on Matinee Concerts
• How Jenny usually starts with the concept for a song
• Some differences between collaborating and solo songwriting
• Working with producer Clint Curtis
• Capturing earworm melodies on your phone as soon as they happen
• Nashville-style songwriting
• Various rhyme schemes keep your song interesting and elicit emotional responses
• Writing lyrics in poetry stanza
• Does your song need a bridge?
• Radio edits
• Writing a happy love song that’s not saccharine
• Is it country? Is it pop? Is it both?